Herefish, the staffing industry’s most innovative candidate nurturing solution, announced a new partnership with Bullhorn, the CRM company that helps customer-obsessed organizations transform their business relationships. The direct integration will help companies proactively engage their existing applicant databases, so they can turn nascent talent pools into their most valued sources of strategic hires.
With this integration, Herefish joins the Bullhorn Marketplace™, a partner community for industry-leading business applications that are pre-integrated to work seamlessly with Bullhorn and enhance the platform’s capabilities.
Most staffing firms have databases full of potentially valuable, but largely forgotten candidates. The seamless integration with Bullhorn helps staffing firms proactively identify and engage neglected candidates and automatically nurture them with helpful resources — all while being tracked directly within Bullhorn. As candidates open emails, click articles, and view jobs, Herefish learns their interests, personalizes messages, and adjusts the frequency of emails to capture their attention.
“Today’s best candidates are harder to attract than ever before, yet most companies never engage the candidates they worked so hard to find,” said Jason Heilman, co-founder of Herefish. “Integrating with Bullhorn makes the process of building relationships with these candidates even easier, especially as candidates’ expectations and opportunities are quickly changing.”
Every email opened, link clicked, webpage visited, and job applied to is tracked in Bullhorn, helping recruiters make strategic decisions about candidates that will help companies hire faster. Additionally, the Herefish Score gives recruiters an at-a-glance view of how engaged candidates are to quickly determine the best ones to contact.
“The multitude of candidate data that staffing firms maintain is their competitive advantage and using those insights to powerfully engage candidates is critical in the current job market,” said Nina Eigerman, Bullhorn’s vice president of alliances and business development. “Integrating with Herefish will help its customers easily foster their candidate relationships and turn them into strategic hires.”
“With tech employment at historic lows for the past three years, the challenge has been connecting with candidates in a meaningful way,” said Tim Glennie, managing partner, BridgeView IT. “The Herefish platform enables BridgeView IT to deliver high-quality content bundled with our most-pressing job roles to a targeted candidate base. Additionally, the integration with Bullhorn allows our recruiting team to be in sync with our messaging campaigns, and they know when it is the right time to reach out to candidates.”
Herefish helps companies easily and consistently engage with candidates in their database. By combining strategy, technology and execution, Herefish helps companies master recruitment marketing without learning additional software. At Herefish, we believe better candidate relationships lead to better insights, better relationships and better hires.
Bullhorn provides cloud-based CRM solutions for relationship-driven businesses. Its automated data capture and customer insight technology helps companies win customers and keep them engaged. Today, more than 6,000 companies rely on the Bullhorn platform to help increase sales, improve service delivery, and streamline operations. Headquartered in Boston, with offices around the world, Bullhorn employs over 600 people globally. The company is founder-led and backed by Vista Equity Partners. To learn more, visit www.bullhorn.com or follow @Bullhorn on Twitter.