Use clients' Herefish score to better target (and nurture) leads with automated notifications, emails, and more
Better target and customize your follow-up messages to client contacts by segmenting by score. Whether a lead is super cold or on fire, you can design a workflow that meets their unique needs and stage of the buying cycle. Additionally, you can customize each workflow to keep your contact owner's engaged with leads by creating automatic notifications, adding tasks, and creating notes on the contact record itself.
Hi %FIRSTNAME%,
At [YOUR COMPANY NAME], we’re confident that we can outperform your current staffing provider. Would you be open to working together on a trial basis, with no obligation, if we were to offer you [discount/freebies/perks]?
Let's talk soon - In fact you can schedule a call with me here to get the ball rolling.
Sincerely,
%OWNER%
This workflow creates an easy and automated way to nurture client leads based on their level of engagement and place in the sales cycle, otherwise known as their Herefish score. Track each segments engagement and conversion to determine the success of each campaign and potentially tweak your approach, if needed.
Key metrics
Nurturing leads with relevant, timely, and customized content is now critical to any sales and marketing strategy. We make it easy and with score segmentation and automations.
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